Im coming into this posting mid way and didnt read the first post

but just from this post, I would say that anyone who sells at a loss in the retail business is called a loss leader, and it is done to stimulate the entire business, I cant say that it isnt a good business practice, because I see everyday it is (with large or high volume businesses). I think most people or businesses wish that they can loss lead. I do not get jealous of people who do, I think they are enterprising..I wish I could do it!, but thank goodness ebay or the classifieds exist to stimulate that competition, it is really competition, an who can come up with the better mouse trap, or marketing strategy in this case…wish it was me, oh well…